Opinion

Change Management for SMEs? Why it is important to know.

Posted by Philip Wong on

Change Management for SMEs?  Why it is important to know.

Introduction Research shows that internal and external forces of change are among the top challenges facing businesses around the world today in the 21st century.  The Lean Methods Group (2018) compiled a list of some external challenges businesses face, the major ones amongst them:  uncertainty – uncertainty in the global economy, uncertainty in the credit markets, uncertainty in how new technology will disrupt their business; globalization – recognizing emergent, disruptive competitors that only a few months ago weren’t even known, designing new products and services for new customers; innovation – in the age of big data and increasing automation companies...

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Make Anything Great Again - China, Australia, in Taree or Innaloo - see How!

Posted by Philip Wong on

  Kielholz (2018) reminds us that 2018 marks the 40th anniversary of China’s economic reform which has been remarkable; having overtaken multiple countries to be now second only to the US (and the gap is closing even as this document goes to the web). China has: Developed the physical infrastructure to become a world centre for economic, financial and innovation influence An innovation mindset and ecosystem that wants to build environmentally-friendly, economically-developed and educated with world-class citizens. Invested in an innovation environment that has research and development funding in many areas, with an understanding that not all projects will bear...

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Web Marketing That Works

Posted by Philip Wong on

Web Marketing That Works
This is a comprehensive and practical guide for anyone looking to master digital marketing for the web. Adam and Toby of Bluewiremedia (Queensland, NSW) give away a secret blueprint complete with 33 marketing templates to get you started straight away with no fuss.

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What is a digital business strategy?

Posted by Philip Wong on

What is a digital business strategy?

New and emerging digital technologies allow businesses to create new value in customer experiences and the internal capabilities that support its core operations. If there is any time to do this - the time is now

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Difference between a company and a business name

Posted by Philip Wong on

Difference between a company and a business name

What's the difference between a company name and a business name? It's quite common when people, wishing to commence a business, confuse a business name with a company name.  They are not alike.  Here is why. What IS a business name? According to ASIC (the Australian Securities and Investments Commission) - a business name is a "name under which you conduct a business".  It's quite easy to register business names, and you can have as many as you like provided (a) you pay the fees for the name(s), and (b) that the names are not easily confused with that on another business. Anyone can register...

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